Computerworld Bulgaria is the leading Bulgarian weekly for the ICT business community. Its audience includes IT companies in Bulgaria and large and midsize IT consumers in state administration and the public sector, banksm and foreign business.
Twenty-eight percent of readers are senior managers (CEOs, CFOs, presidents, vice presidents, owners, general managers, etc.); 46% are IT technical specialists and engineers; 5% are lawyers or professors; and another 2% are system administrators. The readers are from IT companies (16.6%); telecom and Internet service providers (9.3%); public administration (6.5%); banks, financial and consulting service providers (6.2%); wholesale companies (6.1%); the education field (5.8%); the construction sector (4.9%); the medical field and R&D (3.5%); and the transportation sector (2.2%).
Audience Highlights *63% of readers have a university education *38.6% hold Master of Sciences degrees *10% are still students in technical universities *91% use the Internet on a daily basis *55% have Internet access from LAN/MAN network, 30.2% from ADSL, 15% from cable modems and 11% from public WiFi *4.27% have mobile Internet access from GPRS/UMTS/HSDPA networks *1.5% prefer WiMAX-based Internet services *56% have MP3 players, 53% have DVD players, 53% have laptops, 17.5% have PDAs/smartphones and 65% have digital cameras